As a lifelong Canon fan, I made the switch to Sony with some trepidation. Luckily, I’ve never looked back. Today the company announced a new 50mm lens that looks especially juicy, the 50mm F1.4 G Master. The lens will over solid bokeh in a Sony-branded package that is specially tuned to their excellent sensors.

From the release:

The advanced optical design and elements unique to Sony’s top-of-the-line G Master series brings outstanding image quality to the 50mm F1.4 G Master. Spherical aberration control at both the design and the manufacturing stages contributes to beautiful bokeh. The lens offers naturally rendered bokeh with an 11-blade circular aperture and sharp realism is offered throughout maximum aperture range. Deep, creamy bokeh at F1.4 is ideal for a variety of shooting scenarios including making portrait subjects stand out from their surroundings. 

The 50mm F1.4 G Master is packed with two XA (extreme aspherical) elements that effectively correct field curvature and most types of aberration. This lens is also designed with one ED (extra-low dispersion) glass element that suppresses chromatic aberration to maintain clear and sharp images without color bleeding. The design combination of the XA and ED elements help achieve high-resolution throughout the entire frame. Sony’s original Nano AR Coating II on the lens suppresses reflections even in a backlit scene. ​ ​ 

Now for the bad news: prime lenses, especially from the camera manufacturer, are rarely inexpensive and this guy, available in May 2023, is $1299.99.

The lens is compact for such a full-aperture prime and surprisngly light. You can check out the specs on the product page as they become available.

By John Biggs

John Biggs is an entrepreneur, consultant, writer, and maker. He spent fifteen years as an editor for Gizmodo, CrunchGear, and TechCrunch and has a deep background in hardware startups, 3D printing, and blockchain. His work has appeared in Men’s Health, Wired, and the New York Times.

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